Comvita is the trusted leader in Manuka Honey. Comvita is passionate about helping people be well and connect with the goodness of nature. We offer the purest natural health products from source to shelf.
Comvita wanted to increase its awareness to conversion in the US market. We crafted a holistic marketing strategy covering the whole customer journey. We used Google ads effectively, showing up on health-focused YouTube channels and trustworthy websites like Health.com and Webmd.com. Social media was another ace up our sleeve, targeting folks on platforms like Facebook, Instagram, and Meta based on their interests and interactions with the brand. Plus, programmatic ads spread the word far and wide, popping up on various sites, blogs, newsletters, and mobile apps. Our email game was strong too, with personalized messages and friendly cart abandonment reminders.
9M AD IMPRESSIONS
51% INCREASE REVENUE
9.6% CONVERSION RATE
$9.40 ROAS